Content SHOULD Precede Design

“Content precedes design. Design in the absence of content is not design, it’s decoration.”
- Zeldman

From a designers perspective, this seems obvious. Why is is so damn hard for people to produce content? It is YOUR site or YOUR company, so why the hell can’t you write about it or hype it up with out all the hand holding? We are designers, not therapists…right?

This entry was written by Matt, posted on May 6, 2008 at 11:19 am, filed under thought. Bookmark the permalink. Follow any comments here with the RSS feed for this post.

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